At this point in the series, we’ve established three uncomfortable truths: Dashboards don’t drive decisions. Data, charts, and insight are not the same thing. Data overload is making decision-making harder, not easier. So now we need to reset the conversation. Because if dashboards aren’t the answer, and more data isn’t the answer, then what is analytics … [Read more…]
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Are You Catching the Data Wave or Floundering in the Deep?Analytics isn’t about tracking everything. It’s about selecting what should influence behaviour. In 2026, with better tools than ever, the question is simple, are you surfing the data wave, or struggling to stay afloat? Why this matters: we measure too much, and decide too little … [Read more…]
From Data to Insight: Why Meaning Must Be Made ExplicitThere’s a dangerous assumption inside most BI solutions: if we show the numbers clearly enough, the insight will land. It won’t.From data to insight only happens when meaning is made explicit. The invisible gap in most dashboards Think about the typical BI workflow. Collect the data … [Read more…]
Fantasy Football and Decision-Driven Analytics: A Practical Example. So far in this series, we’ve talked about dashboards not driving decisions, data overload, clarity, insight, and structure.Now let’s ground all of that in something concrete.Everyone loves Fantasy Football, right?Whether you play seriously or just for fun, the game forces you to make weekly decisions with incomplete … [Read more…]
Dashboards Don’t Drive Decisions (and that’s the real analytics problem)I have a new conference talk that made it debut at Tenerife Winter Sessions last weekend and is scheduled for another outing at the Birmingham Power BI Meetup Group #PBIBrum at the beginning of March. The talk is called “Data-Driven Storytelling with Power BI” and this … [Read more…]
Everything changes and everything stays the same. I’ve found myself repeating that phrase more than once over the last couple of weeks, partly because it’s true, and partly because it explains a pattern I’m seeing again and again across organisations. Most of the time, we talk about technology as if it moves in a straight … [Read more…]
Data Overload Is Killing Decision-Making (And More Dashboards Won’t Fix It)We’re not short of data. We’re drowning in it.Every year, organisations collect more information than the year before. More systems. More integrations. More telemetry. More tracking. More metrics. And the default response? Build another dashboard. Add another page. Track another KPI. Create another breakdown. The assumption is simple: … [Read more…]
In the previous post, I made a deliberately provocative claim: Dashboards don’t drive decisions.If you haven’t read that yet, it’s worth starting there, because this post explains why that problem keeps showing up, even in organisations with good data, good tools, and capable analysts.The short answer is this: We keep confusing data, charts, and insight as if … [Read more…]
With the release of Microsoft SQL Server 2025, one of the most important, and most missed changes, isn’t about performance, security, or AI features. It’s about reporting. And SQL Server Reporting Services in particular.For years, organisations have relied on SQL Server Reporting Services (SSRS) for on-premises operational reporting, invoices, statements, regulatory extracts, and those “must-print” … [Read more…]